What would you do if you had a copy of yourself? A digital doppelgänger, identical to you in every way, in an accurate digital rendering of your home, workplace, neighborhood, or city? Even better: What if the digital version of you—your digital twin—was impervious to injury, pain, or embarrassment? The mind boggles at the possibilities. Suffice it to say, you’d probably be able to make decisions for yourself with a lot more certainty of the outcome. In business, this heightened degree of certainty is extremely valuable—and emerging digital twins may help deliver it.
https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-digital-twin-technology
